Customer Journey Content Strategy Cliff Notes Masterclass

What are the critical points in a customer journey and how to create relevant and valuable content to make your customer experiences positive.

Learn everything you need to know what are the critical points in a customer journey and how to create relevant and valuable content to make your customer experiences positive.

What are Cliff Notes Masterclasses

Our Cliff Notes Masterclasses are designed for those who are too busy to take on an entire online course or perhaps only need to know enough to get started or even simply to have confident conversations with co-workers on a body of work or topic.

We've picked out the most valuable and 'need to know' information and tools for you on the subjects of Customer Journey Mapping and Digital Content Strategy and combined them into three condensed lessons.

At the end of this course you'll gain working knowledge of

  1. The four stages of a Customer Journey
  2. What types of content to create for each stage
  3. What channels (email, website, social media) work best for what Customer Journey stage
  4. How to create content - writing guide, design tools & templates, content calendars and ideation methods

Who this course is for:

  • Anyone looking to improve the experience of their customers
  • Anyone working in Marketing, Social Media, Product Management, Copywriting
  • Anyone looking to develop their vocabulary and understanding of a strategic content strategy
  • Anyone with a small or medium business wanting to learn digital marketing skills and gain free tools to use


Your Instructor


Our Digital Team
Our Digital Team

We're Sydney, Berlin & New York-basedTechnologists, Creatives, Marketers


We’re a collection of digital specialists (perhaps experts) based in Sydney, Berlin and New York, working full-time for some rather epic, global brands within the Digital Economy. We're friends and we've been colleagues over the years, we're endless learners, seekers, creators and mutually passionate about social equality.





Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Get started now!